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Content Marketing

The science of viral communications

Viral campaigns are the holy grail of communications, but "going viral" has always been left to chance—until now! New research has uncovered the high-arousal emotions that drive virality—and a six-step method for weaving them into copy and content. Join us for this webinar and master the process so your next campaign reaches millions.

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Content Marketing

#ContentMarketing that soars

A 75-minute webinar with live Q&A featuring IBM Digital Content Strategist Peter Barros. Content marketing engages your audience like nothing else. Put "public" back in your public relations! Reclaim lost audiences, results and budgets from marketing, investor relations and internal comms!

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