Calendar

Visual Communications

Modern Video Workflow: Shoot, edit and distribute video with little or no budget

Creating video can be difficult, but it doesn't have to be. Discover how you can create compelling content for your audience. Learn the modern ways to shoot and distribute with Facebook Live, Youtube and your mobile device to drive more exposure and revitalize your brand regardless of budget.

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Media Relations

Business Media Pitch Tank: Editors Tell How to Turn Heads and Earn Headlines

Join this session to pitch your idea to five business media titans. They’ll field your pitches live, reveal the trends they’re covering—and share how to build golden media relationships at a time when one media hit can make or break your company. In just one hour, you’ll also learn how the economy is changing under Trump—and how to frame your company so you receive favorable coverage.

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Content Marketing

Content Strategy Virtual Summit: Reinvent Your Content Plans to Reignite Results

Have you placed tactics ahead of strategy? Have you pumped out content without a plan? If so, you’ve likely blown budgets and poured resources into content marketing and social media—only to have them stall. Join this three-session webinar workshop to learn how it’s done. You’ll leave with a framework and proven templates you need reignite reach and results for all your content campaigns.

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Measurement

Measurement Demystified: How to Prove Value and Show ROI for Communications

If you’re ready to discover how to turn PR, content and social media outputs into lead generating channels—and the best KPIs, dashboards, tracking tools and measurement tricks for proving your efforts move the needle, then this is one session you can’t afford to miss.

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Media Training

The Media Training Survival Guide: New Techniques to Turn Duds into Media Darlings

Join this hands-on session for techniques the best media trainers use to quickly turn duds into media darlings. In one hour, you’ll learn the secrets of surviving—and thriving—in media interviews. You’ll also discover simple tools you can use to quickly prepare anyone at your company for any media opportunity so you win more positive press.

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Media Relations

Travel Media Pitch Tank: Test Your Pitch, Hear Hot Topics and Score More Ink

Join this session to pitch your idea to multiple travel outlets at once. They’ll field your pitches live, reveal the trends they’re covering—and share how to build golden media relationships at a time when one media hit can make or break your destination, product or service.

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