Uncover the power of Google Analytics and master modern SEO best practices in this one-of-a-kind virtual summit. PR pros are increasingly tasked with showing tangible results for their efforts—and effective PR campaigns start with meaningful data used right from the start. Learn to become more strategic, understand relevant metrics and use data to your advantage and master SEO to drive exposure.
Carolyn Shelby has been involved in developing and marketing internet technologies since 1994, when she was the co-founder and managing partner of an internet service provider near Purdue University.
Louis Gray is the advocacy team lead for Google Analytics.