New on-demand videos
If you’re not using video, you’re losing out. Video drives a 157 percent increase in organic search traffic and increases website traffic by 55 percent. Even better: You don’t have to be a seasoned director to create sizzling videos that convert viewers into buyers. Join this in-depth training workshop with Zynara Ng (Google), Lou Bortone and Carmen Collins (Cisco) and Shannon High to learn their latest video tricks and best practices. Don’t miss this event if you want to become your organization’s top video guru—and transform views into revenues.
Every destination wants to showcase their unique amenities but how do you separate yourself from the rest and gain valuable media placements? This webinar serves as a one-stop-shop for your travel media needs.
Hear from top journalists in travel and tourism about what they cover and how they want to be pitched to give your destination the edge it deserves.
If you manage your social media efforts and struggle to keep up with latest updates on the top five channels, this workshop is for you. Join Jenn Herman (author “Instagram for Business), Darnell Brady (social media manager, Jacksonville Jaguars) and Carlin Twedt (marketing and social media manager, PR Daily) to demystify recent algorithm changes—and update your strategy to increase reach and ROI on Facebook, Instagram, Twitter, Pinterest and LinkedIn.