Search Engine Optimization (SEO)

The 2019 Google for Communicators Virtual Summit

Google has grabbed 90 percent of the search engine market. That's why communicators responsible for creating and posting content risk losing ground to Google-savvy marketers. Stand your ground and learn how to boost results for your content by mastering SEO, Google Analytics and Google Ads when you join this virtual workshop with Danielle Brigida (U.S. Department of the Interior), Nicole Moreo (Ketchum, AMEC) and Patrick Hodgson (formerly Tiger Woods Foundation).

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Writing and Editing

The 2019 Speechwriting Webinar

Writing and delivering a speech that captivates audiences is hard work. When you succeed, you capture listeners' attention and spur action. If you fail, everyone in the room tunes out and your message falls flat. Fear not. Noam Neusner will draw on his years as a White House speechwriter and share tips from nearly two decades of speechwriting to help you craft a speech that resonates with the audience.

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