Tagged as: Press Release

Media Relations

The 2018 Powerful Press Releases and Pitches Virtual Summit: New writing strategies to cut through the clutter and score more media hits

Tired of having your press releases and pitches find their way into newsroom delete folders—instead of onto front pages, media websites and news broadcasts? Worried about declining coverage, share of voice and the respect of your execs? Join this in-depth training session with media relations experts Tamra Johnson (AAA), Carolyn Evert (JP Morgan Chase) and Nick Lanyi (Ragan Consulting Group) to energize your PR writing—and increase placement for every media message you craft.

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Media Relations

Travel and Tourism Pitch Tank: Score more ink for your destination

Every destination wants to showcase their unique amenities but how do you separate yourself from the rest and gain valuable media placements? This webinar serves as a one-stop-shop for your travel media needs. Hear from top journalists in travel and tourism about what they cover and how they want to be pitched to give your destination the edge it deserves.

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Writing and Editing

PR Writing Virtual Summit: Inject the WOW! factor into copy for greater reach and ROI

Want to engage and compel readership—on any medium? Would you like more coverage and reach for every press release, pitch or social media post you craft? Learn how to write better, faster and easier when you join this three-hour workshop with a trio of world-class wordsmiths. You’ll dramatically increase your writing competence and confidence using powerful journalism principles guaranteed to make your copy more newsworthy, compelling and shareable.

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Writing and Editing

Stop committing these 3 press release blunders

PR pros sometimes dial in press releases. Blame it on crushing deadlines, client demands to push announcements despite weak news hooks or even outright laziness. The result? Fewer and fewer releases are getting picked up beyond wire feeds.

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