Delivering Speeches that Matter: How to craft compelling copy and deliver a speech that will leave your audience wanting more

Presented by: Mary Kate Scarafile
Original Air Date: Thursday, Jan. 1, 1970

When you are presenting to a crowd, one of two things can happen: Either you deliver a mediocre speech that will be forgotten, or you seize the moment and leave the audience with a lasting impression. With the latter as an option, why would you choose any different?

In our upcoming webinar, you’ll learn how to craft and deliver a powerful, resonant speech.

 

In many organizations, there’s an unspoken consensus that giving a boring, passionless talk is just the way things are done. For the speaker, it’s unpleasant; for the audience, it’s excruciating. Why not break with tradition and raise the game?  Learn how to turn even the most ordinary, obvious, overworked subject matter into an entertaining, thought-provoking, memorable conversation with the audience.

Borrowing techniques from ancient Greeks and modern messaging geeks, Mary Kate Scarafile will show you how to:

  • Connect and emotionally engage with an audience
  • Build trust and establish credibility
  • Use humor to bring people together
  • Frame your message to make an audience more receptive
  • Create “hooks” and “conclusions” that will maintain audience interest
  • Employ repetition, rhyme and reason to motivate your audience to action
  • Keep it fresh by turning to unlikely sources of inspiration

Your speech might not change the world, but it can make your corner of the world a much better place.  Your audience and your organization will thank you.

 

Presented by:

Mary Kate Scarafile

Mary Kate Scarafile is senior speechwriter at the American Academy of Pediatrics, where she oversees speechwriting and executive communications for AAP’s president and executive committee.

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Delivering Speeches that Matter: How to craft compelling copy and deliver a speech that will leave your audience wanting more

Presented by: Mary Kate Scarafile
Original Air Date: Thursday, Jan. 1, 1970

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